Web banners  / e-mail campaigns

As part of our marketing strategy to raise awareness of the #TAXI service, CellWand places banner ads on websites popular with youth audiences. From time to time, we incorporate contests into our ads tied to seasonal events associated with clubbing and partying, such as St. Patrick's Day, New Year's Eve and Halloween, to encourage mobile phone users to try #TAXI.

In addition, we use highly targeted permission e-mail and SMS (short message service) campaigns, working with carriers and other marketing partners to deliver our message to mobile phone subscribers.