Increasing our Ability to Offer Mobile Services

CellWand has established mutually beneficial strategic alliances with major wireless carriers and marketing partners across North America.

A good example is how we teamed up with Mothers Against Drunk Driving (MADD) and liquor boards through the Canadian Association of Liquor Jurisdictions to market #TAXI as part of their social responsibility campaigns.

These organizations spend tens of millions of dollars annually on Don’t Drink and Drive campaigns, and we have formed a partnership to co-market #TAXI as a practical solution to help reduce drinking and driving incidents.

These national campaigns have established the #TAXI brand with the youth audience and resulted in spikes in call volumes on long weekends, holidays and during major events, such as the Calgary Stampede, where we ran a special radio campaign in 2006.

Given the growing use of #TAXI, we believe the service has already made our roads safer, and saved more than a few lives. 

For more details on CellWand's highly successful co-marketing campaigns with our strategic partners, please see our Marketing page.

Visit these pages for a complete index of our valued Customers and Alliance partners.