#PIZZA: when you need a pizza fast and don’t know who to call
#PIZZA will use a number of methods to provide quick and efficient service, including location-based technology, advanced voice recognition and proprietary pizza delivery databases, in addition to our highly trained live agents, called “pizza advisors.” This seamless integrated system will enable us to quickly connect callers to a pizza business that is open and delivers at the time of their call. Our advisors can also recommend specific pizza businesses to suit a caller’s specific preferences.
#PIZZA’s key features include:
- Identifying precisely where a caller is calling from to ensure the pizza business will deliver to the caller’s location.
- Providing a default option to order from a pizza business by name or to listen to a directory of local pizza business names to jog the caller’s memory. This will also include a reminder as to which pizza businesses the caller has been connected to before (their personal #PIZZA list).
- Option for a recommended “Best Pizza” based on independent research and consumer ratings via #PIZZA for their area. Perfect for those looking to try something new.
- Option for “Best Deal” in terms of the cheapest delivery pizza in the caller’s area – great for students and those with a large number of hungry mouths to feed.
- For late night callers, the service will automatically remove pizza businesses that are closed or no longer delivering at the time of the call – perfect for late night revellers and night owls in search of a pizza delivery business that is still open past midnight.
SMS confirmation and ratings
After each call, #PIZZA callers will receive a text message via SMS – a key feature that confirms the name and number of the pizza business the caller was connected to in the event they want to call back to adjust or check on the status of their order.
This SMS feature also has the added benefit of allowing callers to provide a rating of the pizza they have just eaten. All they have to do is reply via SMS and enter a numeric rating score. These ratings will be used in several ways, including:
- Callers will have their own personalized “approved” list automatically available as an option whenever they call.
- Ratings will be aggregated and this user-generated content will serve as the prioritized rating system for #PIZZA. This recommended status is not for sale to sponsors, but rather earned with high ratings for excellent pizza and delivery. This rating system will become one of the unique features of #PIZZA.
As we roll out #PIZZA, CellWand has the potential to use SMS to invite #PIZZA callers participate in contests, and to provide discount codes to market related products and services.
Overall, #PIZZA will be a win-win service for cell phone subscribers, wireless carriers and the pizza industry:
Benefits to hungry pizza lovers:
In addition to always connecting callers to the pizza delivery business they know and love whenever requested, #PIZZA will do lots more!
- Quickly connects callers to a pizza delivery businesses that is open and delivers at the time of their call
- Recommends one of the best or least expensive pizzas for their area
- Confirms the caller’s order with a text message
Benefits to wireless carriers
- Ability to provide a new convenience feature for mobile customers
- Creates additional value for mobile phones
- Generates a new revenue stream
Benefits to pizza businesses:
- Additional calls and orders at no cost
- New loyal and repeat customers at no cost
- Recognition as having one of the best quality or best value pizzas in your area at no cost